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Organize better with smart tags

Get a fast start on organizing your assets with an intelligent digital asset management system. Automatically tag over 160 file types and categorize assets effectively as Artwork Flow’s smart engine works in the background. Now any file you need will be just one smart tag away.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

Your assets feel it, our search finds it

A smile can mean a lot of things. On Artwork Flow’s digital asset management software, it means finding the asset you need with emotion search. Our smart library is trained to recognize emotions and objects within assets, so no asset is ever out of reach.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

Filter assets with advanced options

The traditional means of filtering your assets are out. With this intelligent digital asset management software, you can filter by color, smart tags, and file extension. Add detailed metadata to the mix and drive your projects without skipping a beat looking for the right asset.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

Devashree Kulkarni, Supervisor
Food Safety and Compliance
Chitale

Improve efficiency with version control

No more duplicates in your library! Artwork Flow’s version control allows you to view any version of your asset and mark the one you need as the current version. See what’s changed with each version and ensure greater accuracy in using your assets online.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

Label Management Has Never Been Simpler

Frequently Asked Questions

Why should I invest in your label software?

All our global paying clients have seen their ROI in just about a month of investing in the software. We’re very confident that our artwork management solution will amplify productivity in your organization and give you more time to focus on core areas of your business. And if that’s not enough, you can try our software for a fortnight and see for yourself. If you don’t see everything that we’ve talked about, you can always opt-out. No questions asked.

Why do you need a separate artwork proofing system for label management?

Turnkey project management solutions like Asana, Basecamp, Monday, etc. cannot solve the unique artwork creation challenges. These include carrying assembly, audit-ability, and traceability from the start of the artwork created to the end, comparing content across design components, etc. Plus, these systems don’t have regulatory review structures where electronic signatures might be needed for change management in the artwork. Every element of your design, package, and artwork adds to the trust consumers place in your brand. Therefore, it’s critical to invest in software that can handle the unique challenges of industries where regulatory compliance is mandated.

Why should I prefer a cloud based artwork management solution?

A cloud computing infrastructure means that all your information is secure and absolutely safe. With zero manual intervention, the chances of data risk are minimized. Plus, cloud solutions are built to scale as you grow.

Which industries can use Artwork Flow?

Cosmetic, Chemical, Food and Beverage, Life Sciences, Pharmaceuticals, Chemicals, Paints, Manufacturing, Packaging, Design agencies, and marketing companies that have regulatory compliance can benefit the most from our solution.

Why do I need an artwork management software?

Our artwork management software helps you bring your whole team to one place, proof artworks faster, and manage your assets in one place, meaning faster approvals, fewer iterations, and more productivity.

Do you have a dedicated support team?

Yes, we have email and chat support built into the platform.

Manage your artwork and go to market faster with Artwork Flow.

Creative intelligence for intelligent creators 

Use the power of AI to create, manage, and run ads that actually work. The proof is in the ROAS.

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"Thanks to Artwork Flow, collating comments on creatives and setting up workflows is seamless now. Also, what I really liked about the platform is the digital library, being able to have different versions of our creatives has been really good for our technical and food safety teams."

William Page
Marketing and Branding Manager

“Artwork Flow is a fantastic product with an amazing team behind it to support.”

DS Laboratories Logo
Leo Smirnov
Creative Director, DS Healthcare Group

“Before we started using this artwork approval software, it was far too easy for the details of our various projects to fall through the cracks in the back-and-forth of email. Now, everything is consolidated in one place.”

Lesser Evil Logo
Manny Arthur
Design Manager, LesserEvil

Experience empowered marketing with creative intelligence

See AI work its magic! Start creating visuals that drive conversions and improve your ROAS effortlessly.

Frequently asked questions

What is creative intelligence software?

Creative intelligence software or creative analytics software uses data analytics techniques to assess creatives and provide insights on their performance. It is used to measure the performance of creative content, such as advertisements, marketing campaigns, and other visual or written content.

Can creative intelligence software be used for all types of content?

Creative intelligence can be used for all types of content that are published on social media or ad platforms online. Artwork Flow’s Creative Intelligence will provide insights based on Meta’s ad manager, with more integrations coming up soon!

What are some tips for using AI creative analytics software effectively?

Here are a few things you could do to use creative analytics effectively:

Define clear objectives: Before using creative intelligence software, it is important to have a clear idea of what you want to achieve. Define your objectives, such as what kind of content you want to create, the purpose of the content, and the audience you want to target.

Choose the right software: There are many different creative intelligence software tools available, like Artwork Flow’s Creative Intelligence solution. Choose the one that is most suitable for your needs and objectives.

Monitor the results: Keep track of the output generated by the software and evaluate its effectiveness in achieving your objectives. If necessary, adjust the training data and parameters to improve the results.

Use human input: While AI creative analytics software can generate impressive output, it is not a replacement for human creativity and judgment. Use the output generated by the software as a starting point and apply your own inputs to refine and improve the content.

What types of insights can be provided by an AI creative insights platform?

An AI creative insights platform can provide a wide range of insights into the effectiveness and impact of creative content. Here are some examples of the types of insights you'd get from a creative insights platform:

Audience engagement: An AI creative insights platform can analyze data on audience engagement, such as click-through rates, conversion rates, and social media shares. This can help identify which types of content are most effective in engaging your target audience.

Content performance: The platform can provide insights into the performance of specific content pieces, such as which ads are driving the most conversions or which blog posts are generating the most traffic.

Creative trends: By analyzing data across multiple content pieces, the platform can identify creative trends and patterns that are effective in engaging audiences. This can inform future content strategy and ideation.

Content optimization: The platform can provide suggestions for optimizing existing content to improve its effectiveness, such as changing headlines, adjusting imagery, or repositioning calls-to-action.

Audience insights: The platform can provide insights into the characteristics of your audience, such as demographics, interests, and behaviors. This can inform future content strategy and targeting.

I’m already an Artwork Flow customer. What do I do?

Write to your customer success representative and they will guide you on the next steps. 

Manage All Creatives With Digital Asset Management Software

Give your digital assets a secure, intelligent home. Store, organize, and retrieve assets effortlessly with AI-powered tags and metadata on Artwork Flow’s centralized asset library.

Organize better with smart tags

Get a fast start on organizing your assets with an intelligent digital asset management system. Automatically tag over 160 file types and categorize assets effectively as Artwork Flow’s smart engine works in the background. Now any file you need will be just one smart tag away.

Your assets feel it, our search finds it

A smile can mean a lot of things. On Artwork Flow’s digital asset management software, it means finding the asset you need with emotion search. Our smart library is trained to recognize emotions and objects within assets, so no asset is ever out of reach.

Filter assets with advanced options

The traditional means of filtering your assets are out. With this intelligent digital asset management software, you can filter by color, smart tags, and file extension. Add detailed metadata to the mix and drive your projects without skipping a beat looking for the right asset.

Improve efficiency with version control

No more duplicates in your library! Artwork Flow’s version control allows you to view any version of your asset and mark the one you need as the current version. See what’s changed with each version and ensure greater accuracy in using your assets online.

Manage All Creatives With Digital Asset Management Software

Give your digital assets a secure, intelligent home. Store, organize, and retrieve assets effortlessly with AI-powered tags and metadata on Artwork Flow’s centralized asset library.

Organize digital assets the smart way

Organize better with smart tags

Get a fast start on organizing your assets with an intelligent digital asset management system. Automatically tag over 160 file types and categorize assets effectively as Artwork Flow’s smart engine works in the background. Now any file you need will be just one smart tag away.

Artwork Workflow Management System

Your assets feel it, our search finds it

A smile can mean a lot of things. On Artwork Flow’s digital asset management software, it means finding the asset you need with emotion search. Our smart library is trained to recognize emotions and objects within assets, so no asset is ever out of reach.

Online Proofing Tool

Filter assets with advanced options

The traditional means of filtering your assets are out. With this intelligent digital asset management software, you can filter by color, smart tags, and file extension. Add detailed metadata to the mix and drive your projects without skipping a beat looking for the right asset.

Digital Asset Management

Improve efficiency with version control

No more duplicates in your library! Artwork Flow’s version control allows you to view any version of your asset and mark the one you need as the current version. See what’s changed with each version and ensure greater accuracy in using your assets online.

Online Proofing Tool

Online Proofing Tool

Why Artwork Flow

Categorize with ease

Add metadata customized to your requirements and organize assets with efficiency.

Search smarter

Use AI-generated smart tags, extracted colors, emotion search, and more to find assets instantly.

Save assets from projects

Automatically store assets from every project in your library once the approval cycle is completed.

Store with security

Protect your assets on Artwork Flow’s library with best-in-class security measures.

Authorize access

Configure access to assets in the library for every member of your team.

Manage versions

Get 100% visibility into asset versions, track changes, and set any version of your asset as current.

What our customers say

We found Artwork Flow to be a very comprehensive and well-thought-out piece of software that had been developed through the lens of the user. The training and support were first class with weekly check-ins which was so helpful.

Susan's testimonial on Artwork Flow.
Susan E
Marketing Director, Quest Personal Care

What our customers say

Artwork Flow allows us to collaborate in a way that we haven’t before. The ability to create designs, make notes, compare versions and store them in one place has allowed us to not rely on emails and the cumbersome tools we have used in the past. It also keeps me honest by making sure I'm meeting my tasks on time.

How Jones Dairy Farm used Artwork Flow's creative management software
Lisa Caras
Marketing Manager, Jones Dairy Farm

What our customers say

"Thanks to Artwork Flow, collating comments on creatives and setting up workflows is seamless now. Also, what I really liked about the platform is the digital library, being able to have different versions of our creatives has been really good for our technical and food safety teams."

William Page
William Page
Marketing and Branding Manager, Simply Lunch

What our customers say

“Before we started using this artwork approval software, it was far too easy for the details of our various projects to fall through the cracks in the back-and-forth of email. Now, everything is consolidated in one place.”

Manny Arthur
Manny Arthur
Design Manager, LesserEvil

What our customers say

“Artwork Flow is a fantastic product with an amazing team behind it to support.”

Leo Smirnov
Leo Smirnov
Creative Director, DS Healthcare Group

What is Brand Asset Management?

Brand asset management is the process of organizing, storing, and distributing your brand assets. Brand asset management software help organizations take complete control of their digital assets. BAM solutions like Artwork Flow can also help save time and money, improve brand consistency, and protect intellectual property.

They provide users with a central brand asset repository, as well as tools for organizing, tagging, and retrieving your assets. Brand asset management systems can also help you track asset usage, so you can ensure that they are being used in a way that is consistent with your brand guidelines.

Increased brand consistency

Store all of your brand assets in one place and ensure that they are always used consistently across all marketing materials.

Improved efficiency

A good brand asset management system can help you save time by simplifying tasks such as asset storage, retrieval, and sharing.

Reduced risk

By storing your assets in a secure, cloud-based system, you can reduce the risk of them being lost or damaged.

Frequently asked questions

What is brand asset management?

Brand asset management involves storing, organizing, and distributing a brand’s digital assets — logos, images, and other marketing materials — to maintain consistency and integrity, and enhance brand recognition.

Why do brands need brand asset management?

Digital adoption, ever-increasing marketing channels and campaigns, and a booming remote work culture have made brand asset management critical to running a business and unlocking its full potential.

What are brand assets?

Any asset pertaining to brand’s core identity, including its logo, typography, packaging, and marketing material, is a brand asset. 

How does brand asset management differ from digital asset management?

Digital asset management includes a broad range of digital assets pertaining to the entire organization. Brand asset management, on the other hand, is mainly about assets related to the brand’s own identity. 

What features should I look for in a brand asset management software?

You should look for a solid asset library with robust search and sharing functionalities. A brand asset management software should also help you with version control, role-based access, integrations with traditional asset storage platforms, and more. 

Turbocharge your marketing with brand asset management
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Manage your creatives and go to market faster with Artwork Flow.
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Artwork Flow can help you with brand asset management and creative collaboration.

What is digital asset management?

Digital asset management (DAM) is software that lets you easily store, organize, find, and share digital assets — brand collateral, creatives, and more — in one centralized location. Digital asset management libraries serve as a single source of truth on all things brand-related. 

You could store all digital assets on the cloud through digital asset management platforms such as Artwork Flow, making them easily accessible and highly secure.

Advantages of digital asset management

One of the key benefits of digital asset management solutions is that your entire team and all associated stakeholders can access brand assets from a single central location. A digital asset management platform like Artwork Flow has several advantages. These include:

- 24/7 accessibility to creatives.

- Smart tags to find assets instantly.

- Public links to share assets to anyone. 

- User-level permissions and access to protect brand reputation.

- Version control to access all asset versions from one place. 

- Annotations, checklists, and creative proofing tools to accelerate approvals.

- Smart proofing tools to ensure compliance with regulations.

Digital asset management solutions also ensure you are always using the most updated asset, and even cut down on all the operational costs that go into maintaining a content library.  

It also gives you the creative freedom to focus on your work and makes brand management a breeze. 

Digital asset management best practices

The right approach to your DAM tool ensures smooth day-to-day operations of your creative workflow. To ensure you get the best out of your DAM platform, here are five best practices to keep in mind.

1. Perform an asset audit.

An assessment of your current assets is one of the most crucial initial stages in DAM deployment. You must be aware of the assets you manage, their nature, and their intended uses. An audit will assist you in defining your goals for digital asset management and is an essential step in choosing the DAM system that best suits your requirements. 

2. Use DAM to collaborate.

Do not revert to emails and messages when your digital asset management software itself offers collaboration features. Artwork Flow, for instance, provides creative collaboration features that help you share and manage digital assets, making the entire creative workflow efficient. 

3. Consider what your DAM offers.

Always make sure the tool you choose has all the digital asset management features you need to make your life easier. Features such as version control, smart tags, branding, flexible sharing, advanced search capabilities and an intuitive UI are crucial for a seamless workflow. Artwork Flow also helps you ensure label compliance with its smart checklist and AI proofing tools.

4. Utilize access control & user-level permissions.

If you've acquired rights-managed stock images for a particular campaign, you can limit access to the team members who actually need to utilize them. Artwork Flow offers user-level permissions and access control so you can limit access to only people to avoid unintended use of an asset.

5. Set up a system for naming assets.

To improve searchability, provide a clear, standardized procedure for classifying digital assets and producing metadata. You'll put useful information at the fingers of your users when everyone uses the same procedure for categorizing and tagging assets. Artwork flow offers auto tagging and custom tagging capabilities so you can name and organize your assets with much more flexibility and ease.

Why is digital asset management important?

Without a digital asset management system, businesses end up depending on emails, Slack, direct messages, and more to collaborate on creatives across teams. As businesses grow, the tech stack needs to scale with them. A simple task such as finding the most recently updated marketing collateral should not take more than a few seconds. And yet, it does when one doesn’t have access to digital asset management tools. To avoid bottlenecks in the creative collaboration process, you definitely need cloud digital asset management.

Who uses digital asset management software?

You need digital asset management for designers, marketers, legal teams, and any other stakeholder who collaborates on creatives across the organization. A DAM library helps businesses of all sizes to store, organize, and share digital assets securely and reliably. Every stakeholder from Marketing and Design to Legal and IT can make use of digital asset management solutions. Several food and pharmaceutical industries also use DAM to ensure label and packaging compliance.

What is the difference between DAM and CMS?

A DAM system manages assets for your entire organization and enables distribution across numerous channels, while a CMS is responsible for managing content for your website.

Digital asset management (DAM) is a comprehensive software tool used to store, manage, and exchange digital assets such as  images and videos.

A content management system, or CMS, is software that enables people to generate, manage, and update website content—typically without the need for extensive computer expertise.

What are the types of digital asset management?

DAM systems provide a variety of features that assist different marketing strategies. 

Here are some examples of the different kinds of digital asset management systems that marketers frequently use.

1. Brand management software is most commonly used to strengthen brand identity and ensure brand consistency by consistently using imagery and messaging that aligns with the brand. A DAM system can be used to store and manage various brand collaterals from a single location.

2. MRM, or marketing resource management, is a type of software that integrates marketing people, procedures, and technology into a single framework. To maximize resources and deliberate processes, firms can use an MRM solution to measure, manage, and report on marketing operations.

3. Video asset management software allows for the storage and management of video files at all stages of their existence, from production through archiving. VAM software makes it easier for teams to access, share, and publish video files because they are frequently very large.

4. Product information management or PIM software compiles and distributes the specifications, explanations, and content required to market and sell a product. Additionally, it assists businesses in creating accurate, eye-catching product listings for their diverse e-commerce platforms.

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