When you're evaluating an artwork management software that aligns with your creative operations, it's crucial to thoroughly examine all facets of the platform before arriving at a conclusion. In this blog, we conduct a comparison between Artwork Flow and Air, aiming to provide you with the necessary insights for making an informed decision about which software to employ for your project. This analysis encompasses factors such as user interface, collaboration features, version control, and the ability of each platform to serve as a comprehensive creative management solution.
We will explore the features and capabilities of each software, as well as the benefits and drawbacks for both. At the end of the post, we will provide our recommendation for which software is best for your project. But before we go about comparing the two, let’s first define what is an artwork management software and what are some of the essential features you need to look out for.
Essentials of an artwork management software
An artwork management software is a collaborative solution that allows you to upload, organize, and review your creative assets online. Every member on the project will be able to access the assets and view the feedback shared by others on the team. Let us now look at some of the essential features to look for in an artwork management software.
Asset storage: A digital asset management system that allows you to store and organize images, documents, and other files securely on the cloud, so that they can be retrieved quickly.
Online proofing: Artwork proofing tools that help identify design and text errors in your designs and help maintain the consistency of elements in each design. These tools will help reduce the possibility of errors in your files.
Creative workflow management: This allows you to build workflows that adapt to your operations, assign tasks to folks on your team, notify them on project updates, and track project status while it’s in progress.
Communication: Artwork management solutions allow you to centralize communication with your team, so users are on the same page during every project.
Version control: This allows you to track changes made to your assets, compare different versions of the assets, and download any version of the asset from the platform.
Now that we’ve identified the key features of an artwork management software, let us look at Artwork Flow and Air in greater detail and which of the two might best fit your requirements.
A versatile set of features means Artwork Flow is built to support cross-media marketing requirements. With an AI-powered proofing tool, Artwork Flow offers an efficient way to review and approve designs. Users can also save time with automated checklists that ensure all of the design requirements are met.
Unlike other artwork management solutions, Artwork Flow offers a flexible workflow visualizer that helps build complex workflows. With 100% visibility into the creative process, users can easily manage tasks and resolve bottlenecks.
In addition to its proofing and workflow features, Artwork Flow also offers an intuitive brand asset management system with smart tagging capabilities that makes it easier to organize assets. With a powerful search feature supported by filters, the platform reduces the time you need to find the right files in your library. The platform also allows you to create custom metadata to filter files based on specific requirements.
The platform's clean user interface and easy-to-use functionality make it easy to adapt to, with no major issues during onboarding. And with attentive customer support always available, any problems that do arise can be quickly resolved.
Growing brands with extensive cross-media operations can use Artwork Flow to optimize their creative operations and organize their assets effectively on the cloud. Artwork Flow is the option to go for when you have complex creative workflows and need to reduce the time spent on reviews and approvals.
Artwork Flow has an average rating of 4.5 stars out of 5.
Artwork Flow’s Pro plan offers a free trial of 7 days, and is priced at $55 per user per month once the trial ends.
The platform also offers custom pricing for enterprise needs based on the requirements.
Air is a creative collaboration and digital asset management solution that helps teams manage their creative operations and collaborate efficiently with external stakeholders.
Air offers users a host of digital asset management features that allow them to store and organize their assets efficiently. Rights management allows users to check who has access to particular assets and even change who can access these files.
Air also offers users a smart search functionality with filters that help find digital assets faster and speeds up the editing and distribution process. External sharing on Air makes it easier to collaborate with external stakeholders working on the project at the same time.
Users will find Air’s dynamic feedback to be fairly comprehensive, which would allow them to review all kinds of creatives more efficiently. The platform also offers users workflows and Kanban boards to keep a track of tasks during their projects.
With Air’s strengths lying in digital asset management, the platform is a good option for organizations looking mainly for a better alternative to Google Drive or Dropbox.
Air has an average rating of 4.2 stars out of 5.
Air offers a number of pricing plans to users based on their needs:
- Free plan for individual users.
- Plus plan at $10/month for small teams.
- Pro plan at $25/user/month for growing teams.
- Enterprise plan with custom quotes for large organizations.
Ultimately, choosing the right artwork management software for your organization will depend on a number of factors. Air is a good choice to go for if you’re looking mainly to supplement your creative operations with a digital asset management solution that also offers creative collaboration capabilities.
However, if you’re looking to address serious creative collaboration challenges with an all-round platform that also offers a powerful brand asset management solution to organize your assets, then Artwork Flow would be the solution to opt for. To know more about how Artwork Flow would work for your specific needs, get started with a free trial today!