How Jones Dairy Farm achieved 75% higher efficiency with Artwork Flow

Mitha Shameer

March 1, 2024

From sausage to software: How Jones Dairy Farm ditched their manual creative process and increased efficiency by 75% with Artwork Flow.

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Industry:
Food and Beverage

How Jones Dairy Farm achieved 75% higher efficiency with Artwork Flow

75

%

Increased efficiency

400

%

Improvement in task management

50

%

Increase in project completion

Jones Dairy Farm, a 7th-generation family-owned and operated premium meat manufacturer in Fort Atkinson, Wisconsin, has been shipping products all over the world since 1889.

What sets Jones Dairy Farm apart is its commitment to its craft, which they have honed and perfected for over 130 years. Their signature pork sausage and Canadian bacon are sure to impress even the most discerning of palates.

"I specifically love the ability to compare designs to previous versions. This really reduces our pain point of rework. As a smaller company, we’re focused on finding efficiency. The reduction in emails, artwork versions, and having it all in one place has been extremely beneficial to our company."

"
Lisa Caras, Marketing Manager, Jones Dairy Farm
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The challenge

Inefficient collaboration and high operations cost

For Lisa, updating and creating brand assets was a cumbersome process that involved countless emails and iterations, leading to a significant loss of time and value. 

The design and asset development process at Jones Dairy Farm was convoluted, involving countless emails, iterations, rework, and complicated version control that were not effective at all. The operating cost of that process was high, and the results weren't satisfying.

The solution

Why Artwork Flow?

To achieve its marketing goals in a small business that values every minute, Jones Dairy Farm needed an efficient and effective solution that would closely connect all team members responsible for packaging design, development, and asset management.‍ The company recognized the issue and reached out to Artwork Flow, who helped streamline their creative development significantly and helped Lisa deliver creatives more efficiently for various marketing campaigns.

Seamless collaboration with partners and consultants

Artwork Flow's impact has been invaluable to Lisa, allowing her team to be quick with results, avoid time-consuming emails, and prioritize more strategic work. Lisa Caras loves Artwork Flow because it allows her to collaborate directly with her agency partners and consultants, saving time and producing optimal results.

AI-driven asset library for quick access and fewer revisions

The tool's comment and version comparison features have enabled the company to negate emails entirely and avoid rework, while the AI-driven asset library saves time spent locating brand files. She uses the platform to develop designs, iterate upon new content, and create innovations every day. She finds the ability to compare one version to another and add comments extremely valuable, allowing her to avoid rework and keep track of all the assets in the library.

The collaborative tool's ability to connect all team members, keep tasks in order, and store designs and iterations in one place has been a game-changer for the company. 

The result

Boosted efficiency, empowering creative freedom

Since the introduction of Artwork Flow, Jones Dairy Farm has been able to package developments in a quarter of the time it used to take, with projects leaving the door 50% faster than they used to.

As Lisa highlights, Artwork Flow has enabled Jones Dairy Farm to achieve extreme efficiency, saving time, and providing several benefits across multiple departments, with the company increasing its efficiency by 75%.

Moving forward, Lisa and her team are eager and excited to see what new features will be introduced to Artwork Flow and be part of its constant innovation.

"Before implementing Artwork Flow, our process for updating packaging and creative assets was quite cumbersome. It involved countless emails back and forth, iterations upon iterations, and rework that was not effective. We lost time, value, and the opportunity to work on other things. My day is quite irregular and I can rely on Artwork Flow as it keeps my tasks in order, and it's something that is not just fun to work with but allows us to be quick with results."

Lisa Caras
Marketing Manager, Jones Dairy Farm

About Artwork Flow

Artwork Flow has been the go-to solution for all things creative management for brands like LesserEvil, Jones Dairy, and Trinchero. Artwork Flow’s user-friendly interface and AI-led features including digital asset management, creative collaboration, online proofing, and project management can streamline the creative lifecycle for any organization. Let Artwork Flow take the complexity out of your creative projects and help your team deliver top-notch results with ease.

Transform your own creative operations with Artwork Flow today