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What’s inside

Want more bang for your advertising buck? Check out our guide and learn the ropes of ROAS and why it's a big deal. Plus, get 7 rock-solid tactics to boost your ad earnings.

After reading this guide, you’ll learn:

Why ROAS (Return on Ad Spend) matters

Learn how this metric reveals whether your ads are truly driving revenue or eating into your budget.

Calculating ROAS with precision

Discover the simple yet vital formula to calculate ROAS accurately.

Decoding good ROAS and strategies for success

Grasp the significance of a "good" ROAS and gain insights into industry benchmarks.

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The No-nonsense Guide to Increasing Your ROAS

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What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

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AI Trends in Creative Operations 2024

We surveyed 100+ marketers and creative operations leaders across the globe to understand how AI will impact their daily work. Download this guide today to see which AI trends will see an uplift in 2024.

What’s inside: Global leaders’ AI outlook

90.4

%

Want to save time spent on mundane
day-to-day tasks

60

%

Want to implement generative AI tools in 2024

84

%

Believe that their day-to-day tasks will become AI-enabled in 2024

Why you need to read this report

AI is here to stay. However, a lot of people don’t understand how to pilot generative AI in creative operations.

Read this report to:
  • Understand the future of AI in creative operations.
  • See what industry leaders and early movers think of AI.
  • Check out the different uses creative operations experts see for AI.

About this report

We surveyed over 100 creative operations leaders and marketers across the globe on which AI trends are seeing an uplift as we approach 2024.

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